Simple and effective motivation to be active

Post CES it is nice to come across a product that is so simple in its execution  that you can’t help but to wonder why more companies don’t take similar paths.   Tractivity is a simple device that you clip to your shoe to track how much you walk.  Sure lots of products do that, but none that I have seen do it as simply or motivate you as effectively.  I actually got of the bus early today to add a bit more distance to my walk–just so I could see my activity increase (and rationalize that extra cookie).   They can be found at http://www.tractivityonline.comTractivity on shoe

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